creative & art direction . visual development
MAHA ALSHAFIE
Creating visual worlds for animation, themed environments, and immersive experiences.
Dubai, AVAILABLE ONLINE
GREAT DESIGN BEGINS WITH INTENT
CREATIVE VISION SHAPED INTO WORLDS, STORIES, AND memorable visual EXPERIENCES

ABOUT MAHA ALSHAFIE
Behind the Work
For over fifteen years, I have helped shape feature films, animated series, and large-scale themed entertainment projects for numerous clients.
My work goes beyond concept art; I collaborate with studios, creative directors, and production teams to define visual languages, supervise design development, and transform ideas into cohesive, production-ready experiences.
Today I provide creative direction, visual development, art direction, and design consultancy for animation pre-production, themed entertainment, stage design, and branded guest-experience environments.
Selected Animation Art Direction experience: Bilal Movie, Little Heroes, and Zap's Last Stand
Selected collaborations include: Six Flags Qiddiya City, Aquarabia Qiddiya City, Dragone's Souk Wonders & Terhal Live show
15+
Years Experience
CREATIVE & ARTISTIC LEADERSHIP
Shaping vision and storytelling from concept to execution.
IMMERSIVE WORLDS
Theme parks, live shows, and branded activations.
PRODUCTION FOCUSED
Creativity, technology, and production clarity.
CREATIVE COLLABORATION
Building ideas together, from early thinking to final vision.
AREAS OF EXPERTISE
CREATIVE DIRECTION
PRODUCTION DESIGN
ART DIRECTION
CONCEPT DESIGN
VISUAL DEVELOPMENT
DESIGN REVIEWS
IMMERSIVE EXPERIENCE DESIGN
Branded Experience Design
THEME PARK DESIGN
PITCH DEVELOPMENT
PROFESSIONAL PROJECTS
ANIMATION PRODUCTIONS
VISUAL DEVELOPMENT · ART DIRECTION · ANIMATION PRE-PRODUCTION

2015–2016
BILAL
ENVIRONMENT ART DIRECTOR
TYPE Feature Film
STUDIO Barajoun Entertainment
VIEW ON ARTSTATION ↗
IMDb

2017-2018
MIRLO
ART DIRECTOR
TYPE Feature Film
STUDIO Barajoun Entertainment
VIEW WORK SAMPLES ↗
IMDb

2023-2024
STAR CHASER
Assistant Art Director
TYPE Feature Film
STUDIO Barajoun Studios
VIEW WORK SAMPLES ↗
IMDb

2024-2025
LITTLE HEROES
Arabic Localization Director
TYPE Kids Animated Series
STUDIO Barajoun Entertainment
STREAMING MBC Shahid
VIEW BEHIND THE SCENES ↗
IMDb

2019–2020
ZAP’S LAST STAND
SENIOR CONCEPT ARTIST. Art Dupervision
TYPE Animated Feature Film
STUDIO Jilin Institute
VIEW WORK SAMPLES ↗
IMDb
ADDITIONAL MENTIONS
MORE PROJECTS & COLLABORATIONS
SCROLL DOWN FOR MORE WORK
PROFFESIONAL PROJECTS
SHOW DESIGN
Themed Entertainment • Immersive Worlds • Experience Design

2022
KSA PERMANENT SHOW — RIYADH
Concept Art · Visual Development
This project represents early visual development and creative envisioning for a permanent show proposed for Riyadh, KSA. The work focused on establishing the artistic direction, atmosphere, and visual language of
the experience.
CLIENT — Dragone
TYPE — LOCATION BASED Show · Cultural Experience
LOCATION — Riyadh, KSA
VIEW PROJECT GALLERY ↗

2023
Terhal Show — Riyadh
CONCEPT ART · Visual Development
A live entertainment visual language shaped through atmosphere, stage-world composition, and epic moments, Terhal is a large-scale theatrical production commissioned by the Saudi Ministry of Culture and created by Dragone in collaboration with Hwadi.
CLIENT — DRAGONE
TYPE — PERMANENT Live THEATRICAL Show
LOCATION — Riyadh, KSA
VIEW PROJECT GALLERY ↗

2025
Souk Wonders — RIYADH
VISUAL DEVELOPMENT · PRODUCTION DESIGN
Guest immersive experience inspired by the spirit of the traditional souk, Souk Wonders reimagines Saudi heritage through architecture, performance, and storytelling. Commissioned by the Diriyah Gate Development Authority (DGDA) and created by Dragone in collaboration with Hwadi, my contribution focused on the visual development and conceptualization of the souk architectural elements and environmental details.
CLIENT — DRAGONE
TYPE — LBE - CULTURAL EXPERIENCE - contract
LOCATION — Riyadh, KSA
VIEW PROJECT GALLERY ↗

2020
Ba Na Hills Show — Vietnam
Concept Art · Visual Development
Created as part of the show's early visual development, this concept exploration focused on establishing scenic language, theatrical atmosphere, and emotionally driven visual moments for a theatrical production.
CLIENT — DRAGONE
TYPE — THEATRICAL Show
LOCATION — Vietnam
VIEW PROJECT GALLERY ↗

2023
QIDDIYA Racing Game
Concept Design · visual Direction
Qiddiya Racing Game combines high-speed gameplay with destination-inspired environments. My contribution centered on the visual development and concept design of the locations, establishing their artistic direction and environmental identity.
CLIENT — XOVISIONS
TYPE — Interactive Experience
VIEW PROJECT GALLERY ↗

2025 - 2026
SIX FLAGS - AQUARABIA QIDDIYA CITY
Entertainment design · branded Guest Experience
In the large-scale entertainment environment, I collaborated with the creative team at Paradox Studios, contributing to the art direction and development of guest experience visuals, presentations, pitch decks, designing branded guest experiences and interactive activations.
CLIENT — Six Flags & Aquarabia Qiddiya
TYPE — Brand Integration · Guest Experience
LOCATION — Riyadh, KSA
PERSONAL EXPLORATIONS
CONCEPT ART • ENVIRONMENT DESIGN • MOTION • VISUAL DEVELOPMENT
At the intersection of artistry and emerging technologies,
I explore the joy of bringing ideas to life through motion and immersive storytelling. For an artist, there is nothing more rewarding than seeing a world you imagined come alive.
GREAT DESIGN ISN’T DECORATION.
IT IS THE INVISIBLE STRUCTURE THAT
TRANSFORMS IMAGINATION INTO REALITY
I’m drawn to the moment when an idea begins to feel real, when imagination, design, and storytelling come together to create
a world that didn’t exist before.



















